At a car show last weekend a guy kept referring to my 10 as the unicorn truck. I ask him what he meant & he said it's like a unicorn, everyone has heard about them, but no one has seen one. Most people still think they are Hemis. For the most part they are an unknown product. I think the more we show/drive these trucks the more popular they will become & the better the value will be.
I have to agree. Up here in the northeast you barely ever see these trucks. Even when I took my truck to the track a couple times 99% of guys would walk up to my truck after I would make a pass and had no idea what it was. I always loved the "what did it take to get that viper motor in there?"